Jabal Al Roya Trading Company’s participation in the King Abdulaziz Falconry Festival 2024, which was organized during the period 3 - 19 December 2024, at the club’s headquarters in Malham (north of Riyadh), The falcon is a symbol of courage and a source of pride and honor. It represents a distinctive mark in the rich heritage of the Kingdom of Saudi Arabia. It forms part of its ancient history and journey that extends for more than three centuries. It has gained great importance and a special place in the hearts of the people of the Arabian Peninsula since ancient times until it has become a cultural symbol that is inherited. From generation to generation.

The festival witnessed the participation of 1,032 falconers from nine countries (the Kingdom, Bahrain, Kuwait, the Emirates, Oman, Qatar, Syria, Italy, and Ireland), including 160 international falconers. About 3,322 falconers participated in the festival, while the number of future falconers participating reached 49 falconers.